Friday July 18, 2008 at 16:29
“In the case of BPA, the market for hard-plastic baby and sport bottles collapsed suddenly this spring because of a hard-hitting campaign against the chemical by activist groups, concerned scientists, politicians, and trial lawyers. They spread fears about BPA that eventually convinced nervous retailers to turn away from children’s products containing the chemical. As an expert in crisis PR noted, wryly, “Wal-Mart is the new FDA.”
